About Us

The Company
अन्नपूर्णे सदापूर्णे शंकर प्राणवल्लभे ।
ज्ञान वैराग्य सिध्यर्थं भिक्षां देहिच पार्वति ॥


From humble beginnings to becoming a market leader, Annapurna Universal Foods Private Limited`s journey is seasoned with passion, innovation and commitment to crafting exceptional food.

Annapurna” is a Ready to Eat Food Manufacturing and Export- oriented company that operates its own manufacturing facility in Rajkot, Gujarat (Bharat).

The company commenced its journey towards excellence in the year 2009 with just a Khakhra manufacturing unit. With organized effort, the company could overcome the startup blues to soon become a force to reckon with.

Starting with 30 employees, the company today provides employment to over 650 amazingly talented individuals from the surrounding villages of Rajkot, Jamnagar & Morbi district.

The food manufacturing plant, spanning 150,000 sq ft on 25 acres of land, has positioned the company as the largest Khakhra Manufacturer in the World.
“Jaimin” is the flagship brand under which Annapurna is producing more than 150 ethnic products and exporting in more than 14 countries.

Annapurna” adopts a 100% export-oriented strategy aligns with the broader goals of the “Make in India” campaign, initiated by the Prime Minister of Bharat, to boost economic growth, create job opportunities, and position India as a global manufacturing hub.

Eco-Harmony: Cultivating Sustainability in Every Bite

As a conscientious organization, we acknowledge the importance of nature, leading us to take initiatives like:

  • “Low Carbon Footprint” concept wherein we emphasize sustainable practices to minimize carbon emissions as much as possible.
  • Zero Waste Commitment, focusing on minimizing waste and promoting recycling through a structured in-house process.
  • ETP (Effluent Treatment Plant) implementation ensuring water is recycled and purified for agricultural and gardening purposes, including the cultivation of grass for cows.

Pioneering excellence: State of The Art Infrastructure

Annapurna boasts a dedicated R&D team comprising qualified food technologists. This team plays a crucial role in product innovation, development, and improvement.

The company has implemented a robust Quality Control system to ensure high-quality food products. The in-house facility for microbial and chemical analysis signifies a commitment to rigorous monitoring and testing protocols. This ensures that products meet stringent quality standards and are safe for consumption.

Additionally, we have adopted futuristic approach of Farm to Fork, wherein what we grow in our farms, is used directly to craft the food, this approach enhances self-dependency on fresh, pure and reliable source of raw materials, ensuring a direct and traceable supply chain.

Nurturing Our Greatest Assets: Our Team

We are stronger because we have a strong talent force with us. We believe in nurturing our employees by providing them with a free canteen offering all-day meals and free transportation facilities to make their lives hassle-free.

Also, we ensure their involvements into various Festival Celebrations by organizing various cultural and festive activities for employees, including Yoga Day, Independence Day, Republic Day, Diwali and others. This not only fosters a healthy work environment but also builds strong bonds among our team members.

Community Empowerment Initiatives provide women with employment opportunities and equip them with valuable skills and associated benefits, fostering personal growth and enhancing their overall personality, morale and ethics.

Elevating Success: Our Achievements!

  • ISO 22000:2018 (an international standard that specifies the requirements for a food safety management system),
  • BRCGS (Brand Reputation Compliance through Global Standards is a leading global brand and consumer protection organization),
  • FSSAI (The Food Safety and Standards Authority of India certification is issued by the Indian regulatory body responsible for ensuring the safety and quality of food products),
  • Vegan (ensuring products are free from animal-derived ingredients and are produced without any harm to animals),
  • Halal (products are free from alcohol and any non-consumable materials).
  • We have achieved a Two-Star recognition from Indian Government.

These certifications not only enhance the company’s credibility but also demonstrate its dedication to meeting global standards in the food industry.

सर्वे भवन्तु सुखिनः सर्वे सन्तु निरामया सर्वे भद्राणि पश्यन्तु मा कश्चिद्दुःखभाग्भवेत् ।
ॐ शान्तिः शान्तिः शान्तिः ॥
The Founder

Mr. Manoj Solanki


“Visionary Entrepreneur with his Heart in the right place”

When you meet him he comes across as a very humble person with friendliness and smiles enlightening his aura. His approach to life and work is pretty simple and uncluttered. He has been in food industry since the year 2000, and in the period he has gained expertise and experience of taking such business to success. As the founder and first generation entrepreneur he dons many hats at Annapurna.

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